By: Kate Nation
The Union Sportsmen’s Alliance (USA) has hired Brian Dowler to be its new director of membership, marketing and communications, as well as Forrest Parker as its new director of conservation and community outreach.
Created by and dedicated to union members and their families, the non-profit conservation organization is escalating its conservation efforts, partnerships and memberships and expanding internally to keep pace.
“The Union Sportsmen’s Alliance is more focused than ever on uniting the union community through conservation,” said Scott Vance, the USA’s CEO and executive director. “We are committed to growing our conservation impact through partnerships, volunteer empowerment and good old union ingenuity. We look to greatly expand the scope of our Work Boots on the Ground program in the coming years and also connect more local communities to conservation through family and youth outreach events.”
Dowler served as the National Wild Turkey Federation’s (NWTF) director of membership marketing and industry partnerships. In his nearly 13 years working for the NWTF, Dowler handled the organization’s direct mail and digital marketing efforts, helping grow NWTF’s adult membership and non-event fundraising revenue. He also managed the organization’s relationships with endemic retail and affinity partners. Prior to his role in marketing, Dowler served NWTF’s members through its communications efforts as public relations manager.
Dowler hopes to increase membership value proposition through new benefits and affinity partnerships, bring greater awareness to the USA’s good work for conservation and create stronger relationships with endemic partners and USA members.
“Brian brings a diverse history in non-profit membership acquisition and retention, direct fundraising and communications,” said Vance. “Our charter unions and labor partners have done tremendous things for conservation over the past decade, and we believe Brian can bring a new dimension to our organization. We are happy to welcome him to the team.”
Dowler, a passionate hunter, angler and recreational shooter, hails from Parkersburg, West Virginia, and graduated from Marshall University with a bachelor’s degree in print journalism. He currently lives with his wife, Rebecca, and daughter, Emily, in Martinez, Georgia.
In his role as director of conservation and community outreach, Parker will lead the USA’s Work Boots on the Ground (WBG) conservation program and work to increase the reputations of unions in their local communities through youth outreach events, volunteer infrastructure projects and more. Parker plans to key in on new conservation partners – other non-profit and for-profit organizations – and select projects with highly tangible impact that will drive more community engagement.
“Forrest’s impressive background in conservation, project management and infrastructure construction make him extremely qualified to lead the charge for our conservation programs,” said Vance. “His passion for the outdoors and passing along our conservation heritage to the next generation drives him to constantly strive to connect more people to hunting, angling, shooting and other natural pursuits. He’s the perfect addition to our team to help connect more of our union members to an enlightening, healthy and rewarding outdoor experience.”
Parker, who enjoys adventure hunting worldwide, most recently served as the Cherokee Indian Hospital Authority’s executive director of engineering. He spent the previous decade serving the Eastern Band of Cherokee Indians, where he created innovative, sustainable conservation programs and sportsmen-based revenue programs such as the Cherokee Trout Fishing Enterprise, which has a $24 million annual impact. Parker’s volunteer experience includes serving as executive director for Talking Trees Children’s Trout Derby, a founding member of the Fly Fishing Museum of the Southern Appalachians and an advisor for the South Carolina Fellowship of Christian Athletes Annual Hank Parker Invitational Charity Shoot.
Parker earned a bachelor’s degree in natural resources management and policy from Western Carolina University and resides in his hometown of Cherokee, North Carolina, with his wife, Amy, and two daughters, Faith and Reagan.
The USA harnesses the power of expertly-trained union volunteers who put their professional skills to use by tackling projects that create or improve public access to the outdoors, improve wildlife habitats, mentor youth in the outdoors and restore America’s parks, which are in disrepair and backlogged by tens of billions of dollars. Vance said the additions of Dowler and Parker will undoubtedly help the USA build a strong reputation as a conservation powerhouse and grow its membership of 225,000-plus union members and their families.